Villa Greka

Brand Identity · Logo Design · Packaging Design · Premium Product Branding

Villa Greka is a premium olive oil brand built on craftsmanship, tradition and exceptional quality. Produced in limited quantities, its olive oil is intended for a select audience that values authenticity, refined taste and attention to detail.

The project focused on creating a distinctive visual identity capable of expressing the brand’s premium positioning while honoring its heritage and family values. At the heart of the identity is a custom-designed emblem inspired by traditional coats of arms, incorporating the seahorse, an important family symbol that adds character, authenticity and a strong sense of origin to the brand.

To complement the identity, we developed a premium packaging system designed to elevate the overall product experience. The concept combined elegant typography, minimal design elements and carefully selected materials, creating a sophisticated presentation that reinforces the product’s quality and exclusivity.

The proposed application featured a matte-painted Dorica bottle with gold and black printing, enhancing shelf presence while communicating a timeless and luxurious aesthetic.

The result is a refined brand identity and packaging system that successfully conveys heritage, exclusivity and premium quality, positioning Villa Greka as a distinctive olive oil brand with a strong visual presence.