MON KOOLOOR

Youth Campaign with Outstanding Results!
Aimed at attracting students and younger audiences to our stores, the Youth Social Media Campaign had a dual communication objective:

• To connect the brand with young people in a smart and fun way

• To strengthen MON KOOLOOR’s image as a modern and trend-savvy brand

To achieve this, we used popular slang expressions widely recognized in youth culture—phrases that spark excitement and emotional connection.

The campaign delivered excellent results, boosting both brand awareness and audience engagement.