Cozy Kids
Cozy Kids – Branded Storytelling
For Cozy Kids, a brand that speaks to the hearts of new mothers, we teamed up with a children’s author and illustrator to create something truly unique: a printed fairytale designed especially for moms and their babies.
More than just a storybook, this imaginative publication cleverly weaves the brand’s products into the narrative—turning everyday items into magical elements within the world of the story. It’s a subtle yet powerful form of branded storytelling that engages emotionally while presenting the Cozy Kids range in an authentic and memorable way.
With warm illustrations, thoughtful messaging, and a playful tone, the booklet becomes a brand experience parents can actually hold, read, and share.