Brazzo Di Maina
SERVICES: Brand ID, Branding, Brand Campaign, Website
Brazzo di Maina – Branding the Spirit of Mani
Nestled in the raw beauty of the Mani landscape, Brazzo di Maina Luxury Suites blends seamlessly into the stone-built heritage of the region. Towering like modern-day fortresses, its suites evoke the timeless strength of traditional Maniot architecture. Inspired by local legend and ancestral legacy, fiftyeggz was entrusted with developing the property’s complete brand identity—from its logo and signage to its digital presence.
The logo draws from the elegance of a family crest, with the letter “B” framed by a stylized shield. Its top line subtly mirrors the silhouette of a tower, nodding to the signature battlements of the Mani region. Refined serif typography and a regal blue-and-gold palette amplify the luxury positioning, while all materials—from stationery to signage—were designed with tactile, matte-satin finishes to reflect the understated opulence of the property.
Working closely with the hotel’s story, we also developed the brand’s narrative direction and the signature concept:
“Discover the Elements of Mani, one by one…”
Each ‘element’—sun, sea, stone, hospitality—becomes a storytelling chapter, designed to elevate the guest experience and forge a deeper emotional connection with the place.
From first impression to final booking, the branding strategy supports every step of the customer journey, creating a truly holistic luxury hospitality identity rooted in heritage, design, and meaning.
Photo credits: Nikos Tselios
