At the end of 2024, Fiftyeggz developed and executed a regional radio campaign for Oregon chains and chainsaw bars, distributed in Greece by Pantelis Papadopoulos S.A.

The campaign aired across local radio stations throughout Greece, with a strong presence in key agricultural regions including Crete, Macedonia, Peloponnese, Central Greece, Epirus, Thessaly and Thrace.

Built around a clever dialogue between farmers and the central message “Oregon Goes Everywhere”, the campaign highlighted the reliability, durability and versatility of Oregon products in a relatable and memorable way.

Fiftyeggz was responsible for the creative concept, scriptwriting, radio spot production and media buying, delivering a targeted campaign that successfully connected the brand with its core audience across the country.